The Sunday Times Eastern Bridal Fair is a trade show that has been held annually for the past 14 years in Durban, South Africa. The 15th Annual event will be held from 05 to 07 September 2014 at the Durban Exhibition Centre,Walnut Rd, Durban.
The average attendance of patrons has been about 10,000 persons. There are 100 exhibitors at the show.
FASHION SHOW DANCE EXTRAVAGANZA
An especially choreographed show is produced and performed 10 times over the weekend. There is no extra charge to attend the fashion show and the attendance at each of the 10 fashion shows averages 1000.
The production includes a spectacular fashion show / dance extravaganza of one hour. It uses high tech production values with LED screens, lighting and sound. A special seating stand is also built to offer a large crowd better sight lines.
SPECIAL BRIDAL MAGAZINE
Each year the organisers publish 8,000 copies of a special full-colour glossy magazine and this is handed out free to patrons that attend the fair. The magazine has interesting articles pertaining to marriages, health, make-up, relationships, honeymoons etc.